Zeigarnik Effect Open Loops | The Best Leadership Newsletter for VPs and Managers | too much to do
  • September 1, 2026

117. You’re not busy. You’re stuck in open loops. | The Zeigarnik Effect

You leave your phone in another room at dinner. You still think about it. You wake up at 4 a.m. about the thing you haven’t done in two weeks. You tell yourself it’s dedication.

It isn’t. It’s biology.

In the 1920s, a Russian psychologist named Bluma Zeigarnik noticed that Viennese waiters could remember every unpaid order with perfect detail. The second the bill was paid, the entire order vanished from their memory. She ran the experiments. Our brains hold onto unfinished tasks until they’re closed. That’s the Zeigarnik Effect, and right now you’re carrying about 47 open loops give or take a hundred.

In this episode, I break down why open loops are quietly draining you, the ways you create them without realizing, and the one challenge that starts closing them this week.

🎧 Press play. Your brain is a clown car. Stop shoving in another idea.

In this episode:

â–¶ The Zeigarnik Effect and why your brain holds onto unfinished tasks
â–¶ The Viennese waiters who remembered every order until the bill was paid
â–¶ The sneaky ways leaders create open loops without realizing it
â–¶ Why “keep me updated” leaves the loop wide open
â–¶ Why this isn’t a time management problem or an efficiency problem
â–¶ The clown car your brain has quietly become
â–¶ The one-loop challenge that starts changing everything this week

If your mind never stops working even when you’re nowhere near work, this one’s for you.



Isn’t It Time You Got To The Next Level?

The Free Leadership Diagnostic Workshop >> Uncover the hidden patterns keeping you stuck. www.TheBestLeadershipCompany.com/leadership-diagnostic-workshop

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Everything Else Jeff >> linktr.ee/jeffmatlow



Referenced in this episode:
 



Show Notes

[00:00] Introduction
[01:42] My mind never stops
[03:28] The Zeigarnik Effect
[04:59] Oh, if you had only one open loop
[06:17] The open loops you’re creating without knowing it
[07:58] This is what leadership actually feels like. And it’s wrong.
[09:20] You don’t need better time management
[10:16] One loop. This week. That’s it.


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